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PGA-LIV Golf Merger Talk, Vintage Palmer Style, & Top Golf Tech

Friday, Jan 5th, 2024

Edition: Friday, Jan 5th, 2024

Good morning. We have a fun new golf newsletter for you to tickle your fancy, share vintage golf ads, a sprinkle of current golf news, and genuine product reviews. I hope you enjoy!

–David Papandreas

DRIVE
Golf's Game of Billions: PGA and LIV Tee Up for Extended Merger Talks

In the high-stakes world of golf, the PGA Tour and LIV Golf are keeping the drama alive by extending merger talks into 2024. Despite a looming deadline, they're still in the mix, grappling with a potential $7 billion infusion from various investors. The plot thickens with whispers of discontent and regulatory eyebrows raised. Yet, amid all the speculation, the real tee-off is yet to come. Will this game of golfing thrones find a victor before the Masters? Stay tuned, and for the full scoop, check out the NY Post article.

LAY-UP
Arnold Palmer Sportswear circa 1987

I just love the composition of this ad with Arnold’s yellow shirt looking great and promoting the advanced “Vycron” technology. Not unlike some new ads proclaiming new performance sweat tech with anti-wicking. Some things never go out of style.

APPROACH SHOT
Pearls of Wisdom

“Golf is deceptively simple and endlessly complicated; it satisfies the soul and frustrates the intellect. It is at the same time rewarding and maddening – and it is without a doubt the greatest game mankind has ever invented.” — Arnold Palmer

NEWS
On This Fateful Day Back in '48

Back in 1948, Ben Hogan swished his way to a flashy 275, snagging the Los Angeles Open like a boss. Meanwhile, Lloyd Mangrum was trailing a casual four strokes behind at the swanky Riviera Country Club. Talk about Hogan setting the greens on fire!

PAR
Gadgets to Swing Your Game Up a Notch

Unveiling the Arccos Caddie Smart Sensors, the ultimate golfing sidekick that's got more swagger than a hole-in-one! Four-time winner of Golf Digest Editor's Choice Awards, this smarty-pants caddie is golf's premier fully-automatic performance tracking system.

With 14 sensors, it's got your clubs covered, and the award-winning Arccos Caddie app brings the smartest golf caddie right to your fingertips. Automatic shot tracking? Check! An AI-powered GPS rangefinder that adjusts for wind, elevation, and more? You bet! Personalized advice, distance averages, and strokes gained analytics make this tech wonder the best thing to happen to golf since plaid pants.

Plus, your Arccos Caddie Smart Sensors come with a one-year membership to the app, so you can strut your stuff on the green in no time!